makeup by affirm by sonia 

express. empower. reaffirm.

discover makeup by affirm by sonia—a collection created to celebrate your natural beauty while empowering your spirit.

our makeup is designed to enhance, not hide—infused with skin-loving ingredients and affirmations that remind you of your worth with every brush, blend, and glow. from radiant foundations that feel like second skin to lip colours that speak your truth, each product is a tool of self-expression and self-love.

because beauty isn’t about perfection—it’s about authenticity. when you wear affirm by sonia, you’re not just putting on makeup—you’re putting on confidence.

affirmation: “i am radiant, authentic, and unapologetically me.”